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15 May 2017 Growth in Continental Europe remains robust in Q1 2017 Europe commercial real estate investment totalled €56.1bn in Q1 2017 according to CBRE. Trading activity in continental Europe increased despite elections in several notable markets. 15 May 2017 Retail park vacancy rates hit record low in the UK Vacancy rates in the retail warehouse market have fallen to their lowest level in more than 15 years. Research by Trevor Wood Associates said vacancy rates have fallen to 5.3%, down from 5.9% last year and well below the peak figure of 11.8% recorded in 2009. 15 May 2017 Globalisation is alive and well in the real estate sector Cushman & Wakefield’s 2017 Atlas Summary report tells the investment stories that are driving the market ahead. Despite political uncertainty, rising populism and the threat of protectionism, cross border real estate investment interest remains high and capital continues to flow in and around all areas of the world.

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Pradera Secures Third Accolade With Turkish Social Media Campaign

Europe's leading specialist retail property fund manager, Pradera, has secured a new accolade at the prestigious ICSC Solal Marketing Awards 2014. The Turkish shopping centre, Cevahir, in Istanbul, was awarded the silver medallion in the ICSC Social Media category.

The popular shopping centre's innovative 'Tweetbox' social media campaign combined online gaming with random acts of kindness, asking players to tweet slogans with the hashtag #giftsatCevahir (#hediyelecevahirde) for an opportunity to win gifts. 12,000 tweets were generated by more than 5,500 engaged shoppers.

The Cevahir Shopping Centre, owned by St Martins Property Corporation, has been successfully managed by Pradera since 2007 and offers over 115,000 sq. m. of retail space and approximately 12,000 sq.m. of retail space and approximately 12,000 sq.m of leisure across six floors. It is located in the central business district of Sisli on the European side of Istanbul, with good access to major transportation links and direct connections to the subway.

Alison Rehill, Managing Director, Pradera, comments: "Our team is to be congratulated on its achievements, having demonstrated a strong understanding of the changing retail marketplace. The centre's success with this new marketing programme reveals the importance of social media in contemporary retail management and to engaging with an increasingly savvy online audience."

The ICSC Marketing Awards bring together the very best of retail marketing across Europe and South Africa to reward those with the most effective campaigns. The awards recognise best practice and outstanding performance and are considered a benchmark of quality throughout the retail industry. Award winners were announced at the ICSC European Marketing Conference, held in Amsterdam this May.

Pradera News

PRADERA RETAIL ASIA APPOINTED ASSET MANAGER FOR A FOURTH SHOPPING CENTRE IN CHINA

Pradera Retail Asia has been appointed asset manager of Mosaic Chongqing Metro Park, a 100,000 sqm shopping centre in the urban city of over 18 million people in Southwest China, further bolstering Pradera Retail Asia expansion in the region.

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PRADERA COMPLETES FIRST ACQUISITIONS FOR PRADERA EUROPEAN RETAIL PARKS FUND IN EUR 900 MILLION DEAL WITH IKEA CENTRES

Pradera, one of Europe’s leading specialist retail property fund and asset managers, has completed the first acquisitions for the Pradera European Retail Parks SCSp, a Luxembourg fund which in March signed a EUR 900 million transaction with IKEA Centres to acquire 25 retail parks in eight European countries.

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PRADERA LAUNCHES EUROPEAN RETAIL PARKS FUND IN EUR 900 MILLION DEAL WITH IKEA CENTRES

Pradera, one of Europe’s leading specialist retail property fund and asset managers, has today announced the first closing of the Pradera European Retail Parks SCSp, a Luxembourg fund. In a EUR 900 million transaction agreed with IKEA Centres.

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PRADERA NAMES STEFANIA EMANUELE AS FINANCE DIRECTOR, SOUTHERN EUROPE

Leading specialist retail fund and asset manager Pradera today announced the appointment of Stefania Emanuele to the role of Finance Director, Southern Europe.

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PRADERA MAKES SENIOR HIRE FOR ASIA JOINT VENTURE

Pradera, one of Europe’s leading specialist retail property fund and asset managers, today announced the appointment of Rhys Evans to the position of Head of Asset Management for its Pradera Retail Asia, the joint venture with Macquarie Retail Real Estate Management Limited announced in September.

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BARRY COX JOINS PRADERA RETAIL ASIA

Pradera, the specialist retail fund and asset manager, today confirms the expansion of its Asian team with the appointment of Barry Cox as Head of Business Development to Pradera Retail Asia, the joint venture with Macquarie Retail Real Estate Management Limited (a subsidiary of Macquarie Infrastructure and Real Assets (Hong Kong) Limited (MIRA)) announced in September.

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Background Photo:
Ragusa: Ibleo Shopping Centre