Latest News

23 May 2018 Mosaic Shanghai welcomes Fila's largest flagship store in Greater China Retail asset management specialist Pradera Retail Asia, the asset manager of Mosaic Shanghai, announced today that international sportswear brand FILA has relaunched its flagship store at Mosaic Shanghai. 13 March 2018 Mosaic Qingdao Welcomes Opening of the First Eartharbor Store in Qingdao Eartharbor, which innovatively combines boutique supermarket, specialty restaurants and IP concept, joins an expanding list of retailers merging online and offline experiences as people shift to quality-oriented purchases and experience-based consumption. 6 February 2018 Pradera Retail Asia to welcome Asia’s first Dungeon attraction to Mosaic Shanghai Retail asset management specialist Pradera Retail Asia, the asset manager of Mosaic Shanghai, delivers a warm welcome for the introduction of The Shanghai Dungeon at Mosaic Shanghai. A groundbreaking ceremony was held today, marking the first public debut of the ‘Dungeon’ attraction in Asia.

More News



CONTACT

Contacts by location
London
Pradera Limited
Eldon House
2-3 Eldon Street
London EC2M 7LS
England
Tel: +44 20 7539 5432
Fax: +44 20 7504 8425
Madrid
Pradera Management Spain S.L.
C/ Jose Ortega y Gasset, 20 7a
28006 Madrid
Spain
Tel: +34 91 512 0224
Fax: +34 91 512 0280
Milan
Pradera Management Italy S.r.l.
Piazza Cavour 2
20121 Milano
Italy
Tel: +39 02 3657 8400
Fax: +39 02 3657 8438
Istanbul
Pradera Gayrimenkul Yönetimi
Meydan Sokak. Mermerler Sitesi
Edin Suner Plaza
A Blok 6A
Akatlar-Beşiktaş-İstanbul
Turkey
Tel: +90 212 350 90 71
Fax: +90 212 351 40 49
Prague
Pradera Management Czech Republic
Senovazne namesti 8
110 00 PRAGUE 1
Czech Republic
Tel: +420 224 423 331
Fax: +420 224 423 333
Warsaw
Pradera Management Poland
sp. z o.o.
Złote Tarasy Skylight, 5th floor
ul. Złota 59
00-120 Warsaw
Poland
Tel: +48 22 222 15 15
Fax: +48 22 222 15 22
Munich
Pradera Management Germany GmbH
c/o Mindspace, Viktualienmarkt 8
D-80331 Munich
Germany
Hong Kong
Pradera Hong Kong Limited 1202
Ruttonjee House
11 Duddell Street
Central
Hong Kong
Tel: +852 3107 3820
Shanghai
Pradera Retail Asia
Level 5
Unit 502
No. 353 Nanjing East Road
Huangpu District
Shanghai 200001
China
Tel: +86 21 6029 3599
Careers | Contact details




Home Our CompanyCompany Strategy

Company Strategy

At Pradera, our strategy is to deliver performance in all retail asset classes, retail warehouses, outlet malls and shopping centres, be they neighbourhood schemes through to dominant regional malls.

For our investors we offer a 'one stop' shop for retail.  We focus on all the elements of delivering performance: from customers, to retailers, through to value add initiatives, with the aim of increasing income and capital growth, which ultimately delivers best returns to our investors and JV partners.

Our approach to investment selection is meticulous. Business plans for entry and exit are constructed on initial evaluation. Our relationship with retailers comes to the fore in evaluating their performance in a considered asset.

Throughout the hold period regular business plan review is maintained via management and our locally-based teams.

We always have the liquidity of the exit uppermost in our minds to optimise value.

Pradera - a 360 degree view

At Pradera we take a holistic view of retail and believe we understand how to deliver performance through to our investors and partners.

We focus first on the general public - the customers who shop in our malls. They are the key to performance for a successful retail asset. If we can provide the right retail offer, ambience and customer experience, then that customer will visit frequently and spend with our retailers. We are after all running a people business!

Having delivered the customers to the retailers, it is important that the former are converted into spending customers. The more we focus on optimising the experience for the customer and his visit converts through to a sale, the more sales and profit that retailer will enjoy.

We spend a considerable amount of time meeting retailers on a weekly basis to understand their needs, store requirements, right sizing requirements and expansion plans, all as part of our asset management approach.

At Pradera we carry deep experience in not only asset management but also through our development team, which enables us to evaluate extensions, refurbishments and ultimately to deliver them on budget and on time to add to our performance delivery.

Along with lettings, tenancy adjacency strategy, lease re-gears and refurbishments, these are all a key part of our ethos to deliver performance.

Background Photo:
Gdansk: Osowa Shopping Centre